The Keplent blog
Run a better agency.
Practical guides on SEO, outreach and the systems behind an agency that grows. Written by the people building Keplent.
Mon, 24 Aug 2026Guide3 min read
Five tools worth paying for when you run a small agency
Most agency stacks grow by accident. Here are the five categories that earn their invoice, and the ones you can put off.
Mon, 24 Aug 2026Guide3 min read
Cold email that gets replies, and the three mistakes that guarantee it will not
Reply rate is not a copywriting problem. It is a list problem, a relevance problem and a timing problem, roughly in that order.
Mon, 24 Aug 2026Guide3 min read
Local SEO for businesses with one location
You are not competing with the whole internet. You are competing with about nine businesses within a few miles, and most of them have not done the basics.
Mon, 24 Aug 2026Guide4 min read
How to price agency work without guessing
Most agency pricing is the last number someone got away with. Here is how to build one you can defend, raise, and explain.